BVTV Channel One host Malcolm Gallagher says; For years I have been saying that the disconnect between the company business plan and the company marketing plan is a big cause of growth failure. My guest agrees and has done something about it! He is the author of Brand Vision: The Clear Line of Sight Aligning Business Strategy and Marketing Tactics. Meet James Everhart
To view Episode ONE click here or the link below
To view Episode TWO click here
To view Episode THREE click here
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